videos Key Takeaways:
- BLACKPINK crosses 100M subscribers on YouTube, becoming the first artist channel to receive a custom Red Diamond Creator Award.
- Over the past 12 months, BLACKPINK’s music on YouTube has received 3.3 billion views from global audiences.
- There is a strong partnership between BLACKPINK and YouTube, and the two have collaborated on various events over the years.
The South Korean K-pop girl gang BLANKPINK crossed the milestone of 100M subscribers on YouTube. It is a new benchmark for artists globally. The K-pop stars have received numerous accolades and recognition internationally for their music.
BLACKPINK: First Artists to Earn the Red Diamond Award
The group has been dominant on YouTube for many years now. Apart from being the first official artist channel, they have been ruling the billion-view club for many years. They hold 9 entries in this prestigious category. The list includes the record-breaking DDU-DU DDU-DU, Kill This Love, and the viral How You Like That dance performance.

Other massive hits like BOOMBAYAH and AS IF IT’S YOUR LAST continue to draw audiences years after release. The success also extends to solo ventures, with Jennie’s SOLO and Lisa’s MONEY performance video both crossing the billion-view mark.
In the 24-hour category, BLACKPINK and solo performer songs have charted in the top 10 most-viewed music videos on YouTube, making these hit songs the most-viewed videos in the first 24 hours of release.
That is not it. YouTube and BLACKPINK have collaborated on major events in 2021 and 2022. In 2021, they partnered on THE SHOW, the first livestream concert on YouTube, followed by the Pink Venom Challenge in 2022, a global fan movement.
BLACKPINK’s appeal is massive. The reason for crossing the 100 million subscriber mark is also that in the last 12 months, over 3.3 billion views have been generated worldwide. The majority of the views come from India, Indonesia, Brazil, Mexico, and the United States.
Final Thoughts
BLACKPINK 100 M subscribers on YouTube, which is a historic journey for the global K-pop stars on YouTube. They are an inspiration for creators and musicians. Additionally, YouTube helps artists reach global heights.