Who is Kimpro? Have you heard the name yet? Have you seen their videos on YouTube without even realizing it?
The Kimpro YouTube channel had a massive breakout moment in 2025. It exploded across global feeds and pulled in billions of views. In the process, it beat some of the platform’s biggest creators, including Mr.Beast.
This Korean creator story is not about overnight success. It is about consistency, teamwork, and understanding what keeps people watching. From short-form skits to viral mukbangs, Kimpro found a formula that worked. And then scaled it to levels no one expected.
Let’s get to know the creators behind this record-breaking channel.
Who Is Behind the Kimpro YouTube Channel?
The Kimpro YouTube channel is owned by two Korean cousins. They launched their channel back in 2017. Over the years, they uploaded an incredible 3,752 videos. That effort paid off with more than 117 billion total views.
The founders are Kim Dong-jun, a former performance planner, and Yu Baek-hap, a social media influencer. Their different backgrounds helped shape the channel early on. Their content felt polished, fast, and easy to watch. Viewers quickly connected with their viral mukbangs and comedy skits.
In March 2023, the project expanded. Two more creators joined the team: Yu Ha-young and Jeong Hee-rim. Together, they formed OK TEAM and officially operated under the Kimpro name. Each member took on clear roles. Production, editing, operations, and planning were all divided. That structure allowed the channel to grow faster and publish at scale.
Now let’s talk numbers.
Despite ranking ninth globally in subscribers with 128 million, 2025 became Kimpro’s biggest year ever. The Kimpro YouTube channel finished as the platform’s most-viewed channel. It beat second-place Australian channel Double Date by more than 15 million views.
According to Playboard, Kimpro pulled in over 77.5 billion views in 2025 alone. For comparison, MrBeast recorded around 38.1 billion views during the same year. Kimpro didn’t just compete. It dominated. This shift reflects a larger change on the platform.
As Mr. Beast’s ex-manager explained while addressing the new YouTube algorithm, 2025 marked a move toward stronger content personalization and deeper niche-based engagement. Channels that understand audience behavior and deliver repeat-worthy formats, like Kimpro, benefited the most from this evolution.
Conclusion
After crossing this milestone, the team of the Kimpro YouTube channel posted a thank-you message to fans. They credited viewers for the success. They promised even better content in 2026.
Financially, the success is just as impressive. NoxInfluencer estimates the Kimpro YouTube channel earns around 470 million Korean won per day. That adds up to roughly $117 million per year.
Kimpro’s rise proves one thing. You don’t need the most subscribers to win on YouTube. You need content people can’t stop watching.