As a creator, you are well aware of how difficult it is to keep your viewers glued to your videos. maybe you can capture their attention and hook them for the first 15 seconds, but then your viewers just leave the video in droves, killing your video’s audience retention. How do you encourage viewers to watch your videos from start to end? Using a pattern interrupt in YouTube videos is the key to keeping your audience engaged throughout the video duration.
Let’s dive deeper into this powerful technique and how its implementation can increase organic views on your videos by almost 1000%.
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What Is A Pattern Interrupt in YT Videos?
According to a popular Huffington Post, a pattern interrupt is a psychology-based technique for changing a particular human thought, behavior, or situation.
Introducing a pattern interrupt in your YouTube videos simply disrupts the usual thought patterns of the viewers. It is a way to prevent the user from clicking on another video and make them stick around your content for longer.
This can happen even if you have an amazing content. Assuming that you provide a ton of value to your viewers, if your videos don’t change much from start to end, there are fewer chances that your audience will watch the complete video.
Benefits of using Pattern Interrupts in YouTube Videos
There are tons of benefits of creating YouTube videos with multiple pattern interrupts. The prominent benefits are listed below:
Boosts Audience Retention
- Pattern interrupts help to keep the viewer engaged, preventing them from getting bored.
- It switches things up, and your viewers stay around your videos for longer, thus leading to a sizeable boost in audience retention and watch time.
Positions your content constructively
- YouTube audience loves fresh content and new perspectives in their preferred choice of videos.
- Using pattern interrupts gives your videos an interesting twist and provides an innovative and fresh perspective on your content.
Enhance Video Rankings
- As the watch time on your videos rises, the YouTube algorithm notices it and enhances their rankings in the search results
- This attracts more organic viewers for your videos, thus increasing the potential subscriber base on your channel.
Increases Engagement on Your YouTube Videos
- Simply bombarding valuable information on your viewers will not keep them hooked to watch the entire video.
- Pattern interrupts, such as B-rolls, a different camera angle, etc., break the monotony and compel the viewer to take a keener interest in your video, thus leading to higher engagement rates.
Types and Examples of Pattern Interrupts To Boost YouTube Videos
Enough of theory around why pattern interrupts are important for your YouTube videos. Let’s now understand how you can incorporate them into your YouTube videos.
1. Switch Background at Regular Intervals
Imagine watching a video in which the speaker blindly discusses the topic in a monotonous fashion without changing anything except his pitch. How boring would it be to watch the entire video?
Most often, a simple background change is all it takes to keep the viewer hooked on your video. Combining multiple colors, patterns, and scenes is a great way to alter the background and keep the viewer hooked.
This strategy works for all types of YouTube videos, but it provides exceptional results if you shoot and promote Vlogging videos.
2. Change Sound Effects
Mike Shake, a popular YouTuber known for making and testing unconventional stuff, has garnered over 3 Million subscribers on his channel and massive likes on his videos. How? By tapping into the power of the right music and sound effects.
Add relevant music to your video, especially if you create content in the cooking niche. We have found that adding different music tracks in cooking videos as pattern interrupts works really well and gathers a lot of watch time.
Explore various AI voices from the VeeFly AI voiceover that complements the music you add to your videos.
3. Use Props
When viewers watch videos without a prop, they have to put in conscious effort and focus on what you’re saying. However, when you include props in your videos, their eyes are hooked to an object. This makes it more natural to focus on your content.
Confused about what props you can use? No worries. Simply head over to our AI content generator and enter your raw ideas. Our tool will suggest you an appropriate script with the relevant props you need to increase audience engagement.
4. Switch Camera Angles
This is a recent form of pattern interrupts you will come across in YouTube videos. Shooting videos from different angles is a strategic approach to hitting the imagination muscles of your target audience.
This approach works really well if you create video podcasts and deliver long-form valuable content.
Employ this technique carefully, or its overuse may cause unnecessary mental irritation to the viewer, forcing him to quit and watch another video.
5. Ask Intriguing Questions
Asking interesting, thought-provoking questions to your viewers while they watch your video is another example of pattern interrupt in YouTube videos.
It compels the audience watching your content to think over your perspective and see a different picture altogether.
You can encourage them to enter their answers in the comments. It encourages active participation from your audience, thus leading to higher engagement metrics.
Conclusion
Using pattern interrupts in your YouTube videos is a great way to improve your audience retention and attract more engagement. It keeps your content fresh and interesting, thus making it convenient for the viewer to watch the entire video from start to end. However, before you capture your target viewer’s attention with a pattern interrupt, you must hook them to your thumbnails, titles, and descriptions. Access our free description generator that leverages AI to give you enticing YouTube video descriptions.
Frequently Asked Questions
Q1. What is the meaning of pattern interrupts in YouTube videos?
Adding a pattern interrupt in YouTube videos means adding a B-roll, video footage taken from another angle, music that aligns with the content theme, switching engaging visuals at regular intervals, etc. Its primary aim is to keep the audience engaged throughout the video and make them watch it from start to end.
Q2. Why is using a pattern interrupt important in YouTube videos?
Using a pattern interrupt allows the viewer to focus on the content effortlessly without getting bored listening to just information.
Q3. What is an example of a pattern interrupt in a YouTube video?
Constantly changing backgrounds, adding hilarious animations, or asking thought-provoking questions at regular intervals are some practical examples of a pattern interrupt in action.
Q4. Can I use pattern interrupt for YouTube videos in any niche?
Yes. A pattern interrupt works for YouTube videos in multiple categories and niches. You can tweak and customize the different types of pattern interrupts stated in this article to fit the needs of your video content strategy.