You must know how to make a secondary YouTube channel to find a new audience and expand your interests. For instance, if you have a gaming channel, you might want to create another channel focusing only on reviewing games.
You don’t have to worry about setting up and managing different YouTube channels, as the process is simple.
Why Would You Have Multiple YouTube Channels?
There could be several reasons to explore the option to launch multiple YouTube channels. A few prime reasons are listed below.
Better Visibility
As a YouTuber, you want to reach and capture as many audiences as possible. Having multiple channels on YouTube helps you gain better visibility for your content and increases its discoverability when viewers search for your content.
Nurtures Higher Audience Engagement
You want your viewers to keep coming back to view more of your content. Having a separate channel that caters to a specific audience’s needs helps you gain their trust and build channel loyalty. For example, the sportswear giant Nike has a separate channel for Football and skateboarding fans. This strategy helps them tap into two separate audience bases.
Encourages More Collaboration
Creating collaborative content with other YouTubers is a great way to tap into each other’s audience. A separate channel to serve this purpose attracts your audience, helps you keep track of your content, and builds a mutually beneficial community for both creators.
Keeps Personal and Professional Life Separate
If you are a creator who loves to share different types of content for their audience but finds it challenging to maintain reel and real-life balance, having multiple channels is the way out. You can have separate channels for your vlogs and personal life updates and have a separate channel for your brand or content in other verticals.
How To Create A Secondary YouTube Channel?
Earlier, if you had to set up a different channel, you had to create a new Gmail account. But that’s no longer the case. You can now make secondary YouTube channel using the same email ID. Here’s what you need to do:
1. Open YouTube and sign in to your account.
2. Click on the profile icon in the right corner.
3. Scroll down and select settings.
4. Select the account option on the left.
5. Now, click Add or Manage your channel.
6. Since you want to make a secondary YouTube channel, click on Create a channel.
7. Once you add your channel name, tap Create.
Steps To Make A Secondary YT Channel (iOS & Android)
You can only switch to different YT channels using the YT app on your phone. But you can first make a YouTube secondary channel on the desktop and then manage your different YT accounts using the app.
1. Open the YouTube app on your iOS and Android device.
2. Tap on your profile picture in the right corner.
3. To create a secondary account, you need to tap on the plus icon.
4. Now, you can enter the email ID and password if you already have one, or you have to create a new Google account.
Should You Have Multiple YouTube Channels?
Yes, it is entirely okay to make a second YouTube channel or have multiple YT channels. It will only help you be more specific about the interests and content you want to cover. An additional YouTube channel will help you stay more organized, as well as assist you in finding and attracting viewers who may be a good fit for your content’s targeted demographic. Besides, it also helps to complement the traditional strategies if you explore the choice to promote video on YouTube.
If you are still contemplating how do I make a second YouTube channel, then let us remind you that it is one of the best ways to keep your professional and private life separate. Separate channels will allow you to upload daily vlogs and personal updates on your private channel while tracking your business on the other one.
How To Manage Multiple or Secondary YouTube Channels?
Once you get the hang of how to create a second YouTube channel, it is time to manage multiple accounts with the following tips and tricks.
- Organize all your content in a content calendar. It will ensure consistency across all accounts without confusion and hassles. The tracking of all posts will be well organized.
- Include social media management tools to boost your performance to efficiently manage your channels. You must also use analytical tools to track your video’s performance.
- To make work more manageable, you must outsource and delegate work whenever required.
- Make your video descriptions and titles more enticing by using an AI YouTube description generator and AI YouTube title generator.
Conclusion
Frequently Asked Questions
Q1. Can I create a secondary YouTube channel on the same account?
Yes, you can now create a second YT channel on the same account. You do not have to make a brand new Gmail account.
Q2. When should I create a second YouTube channel?
You should create a second YouTube channel to reach more viewers and increase your channel’s visibility.
Q3. Why do big YouTubers make second channels?
Most YouTubers make second channels when they want to post content in different niches and reach different audiences.
Q4. Can I upload the same video on the two different YouTube channels?
Even if you own both the YT channels, you won’t be able to upload the same video on both channels. If you do so, the YouTube algorithm will flag the video.
Q5. How many Channels can I create on YouTube?
According to data from Google support, you can create up to 50 channels on YouTube using one Gmail account.