15 Types of YouTube Collaborations Every Creator Should Try in 2025

A quick way to boost your channel engagement is by doing a YouTube collab. A right collab on YouTube will bring you engagement, grow your subscribers, and increase the credibility of your channel within your niche. In this article, we will discuss 15 types of YouTube collab to grow your channel.

15 Types of YouTube Collab Creator Should Try

We are listing types of collab on YouTube and explaining to you how to implement them in your content strategy.

1. Collab with Brands

Collaborating with brands builds a good perception. Your audience thinks your channel is growing, and they will show support in the form of engagement.

The viewers who have visited your channel for the first time or interacted with your content firsthand will treat your channel as authentic.

Seeing brand collaborations or sponsored content on your channel will build trust among brands, audience, and advertisers. They will feel confident to approach you.

Try contacting brands based on your engagement. For example, if you have 10K -50K subscribers, try approaching small-scale brands. As you grow, approach bigger brands. Keep in mind that some niches can get you high-paying brands, for example, the technology or finance niche.

2. Collab with YouTube Kids

Collaborating with the YouTube Kids channel is the most lucrative thing you can do. The majority of top channels on YouTube with the highest subscribers or engagement are Kids channels. Collab on YouTube with a channel that has millions of viewers will definitely help your channel.

The second most important factor is trust. YouTube kids channels are owned by parents. The parents take extra precautions when collaborating on YouTube.
If you pass this, you are establishing yourself as a genuine channel. This will help you get recognition. Additionally, the products listed on YouTube Shopping and Merchandise will see good purchases.

3. Collab with Social Media Star

There are many social media platforms. Each platform has its own star. Let’s say on YouTube we have MrBeast, on Instagram, the Kardashians, and on X, Elon Musk.

You don’t have to approach the highest performer, but the relevant Social media start. For example, if your YouTube channel uploads videos on Paintings or explains vintage and modern art, then you can collaborate with painters on Instagram.

Similarly, if you upload life lessons on YouTube, collaborate with productivity gurus on instagram or intellectual figures on X, Bluesky, Tumblr, etc.

Makes sense, right? One cool tip: the chance of people being on YouTube and social media is higher than the chance of people being on social media but not on YouTube.

4. Collab with Celebrities

You don’t need to collaborate with MrBeast or Cristiano Ronaldo to gain millions of subscribers overnight. Just collaborate with people whom you can approach and who are famous.

The celebrity can be anyone, the varsity football team star player, local chess champion, war veteran grandpa, or local restaurant’s famous chef.

As long as they are famous globally or regionally, you can approach them; their fame currency will help you. Let’s say the majority of your YouTube viewers are coming from a particular state.

Find famous people from that state and collaborate. Try a YouTube targeted promotion to reach that audience.

5. YouTube Collab with Your Subscribers

Collaboration with your subscribers will build a strong community. The collaboration for YouTube video needs to be personal. The audience will be interested in your future videos, and they will be proud seeing one of their own sharing frames with their favorite YouTuber.

You can create a storyline for collaborating with subscribers. Start with community posts, YouTube live, and arrange a contest for your audience to get featured in your videos.
The engagement will pile up, and by the time you collaborate, you will already have enough of an audience.

6. Collab with family members and friends

Featuring family members and friends on your channel will build curiosity among the audience to know more. It’s like unlocking a new character in a game.

You can start by creating “Do you know me challenge” videos or fun competitions. The videos will be heartwarming and engaging for your audience.

7. Collab with YouTubers in same niche

You can feature creators who make similar content to you. Their audience will explore your channel, and chances are, the majority of them will subscribe to your channel as well.

Try to upload a video on your channel and add proper metadata so that the algorithm understands it and suggests the video to relevant audiences. You can also try the YouTube collaboration feature to showcase your channel alongside collaborators.

8. Collab on Live Stream

You can collab with YouTubers or special guests who your audience wants to see on YouTube Live. The live event can be subscriber-only or member-only. The only event for subscribers will be to increase the subscriber count. The members’ only content can increase your earnings.

The special guest can do a live Q&A, which will be interactive. Additionally, you can also earn from Superchats.

9. Collab in a form of a series

You can create a series of videos through a YouTube collaboration. The idea is just the modification of a collaboration with a celebrity/social star.

Instead of creating a single video, try to create a series to increase your engagement and earnings. For example, a podcast collab or a day in my life collab with band members. The series of collaborations will bring more engagement and earnings for the channel.

10. Event Collab

A new form of collaboration. Where creators attend exclusive events and shoot their content. This gives a glimpse of events to a global audience. The recent example is Apple Events, where they launched the products and gave tech creators freedom to explore the products and make content out of them.

Traditionally, creators used to make Vlogs, but didn’t have full freedom over events. Now brands have used the opportunity to make a perfect event collaboration.

11. Vlog Collab

Unlike traditional YouTube collaboration, feature the guest in a Vlog that is non-scripted and shows the real interaction between you and the guest.

For example, if you are a travel Vlogger, make a Vlog with other travel vloggers in your niche.

12. Non-Profit Collabs

You can document your journey of working with a non-profit group. For example, you can be part of a city cleaning program or a tree plantation program. Bringing positive engagement to your channel.

This type of content will bring awareness to your audience, and you will also get to know the interests of your audience. You can conduct a poll to ask why you should be part of the next.

The collaboration with the organization will give you ideas to upload further videos that your audience likes to see.

13. Collab with Competitor

You can collaborate with an expert and shoot a friendly battle. For example, if you are a gamer, VFX artist, editor, stuntman, makeup expert, etc.

Create a duel with another creator, and tell the audience who is the best. A very engaging form of video content. If the audience likes the collaborator’s personality, you can bring him back on the channel to bring engagement.

14. Collaborate on Subscribers Demand

Bring your audience into action. Ask them who they want to see in future videos. Let them comment, and based on their reaction, start a community post. Once you get to know who they want to see. Make efforts to collaborate.

Even if the collaboration seems tough, you can make videos about your journey. This is more like an underdog story, bringing engagement and continuity.

15. BTS collaboration

Let there be bloopers of the main video. You can record behind-the-scenes of your collaboration. Showcasing a glimpse of your interaction, the shoot, etc.

The BTS videos are evergreen content on YouTube. Even after years, people will come and get entertained. This will also increase the chances of your earnings.

Conclusion

We identified 15 types of YouTube collaborations to boost engagement on your channel. These ideas will also impact your YouTube earnings. You can use modifications of YouTube collab ideas to target your niche audience and involve them in your journey. Start by collaborating with creators in your niche. Additionally, you can learn from collaboration tips from the YouTube support page or implement the collab ideas in your content strategy. A common method used by top YouTubers to increase engagement by 10X is promoting their collab video. You can promote the video to your targeted audience and convert views into subscribers.

Frequently Asked Questions

Q1. How to do a collab on YouTube?

After you publish your video, you can send the collaboration invite link to channels. Once accepted, the video will appear with collaborators channel icons.

Q2. What is the meaning of collab on YouTube?

In a YouTube collab, two or more creators work on a single video or project to attain a mutual growth of their YouTube channels.

Q3. Does a YouTube collab increase views?

Creators do a YouTube collab to increase channel engagement. Creators can plan a strategy to specifically grow their channel views.

Q4. How do I ask a YouTuber to collab?

Pitch a channel, what type of video you are making, with a brief summary of what you want to do, what you like to achieve, and how the collaborators will benefit. Approach using cold mail or DM, try to make it personalized yet professional.

Q5. Is YouTube collab paid?

If a collab is between a brand and creators. The creators can expect payment or compensation in the form of a product or other benefits.