Are you looking to earn money through YouTube Shorts? Since its official launch, YouTube creators have started monetizing their YouTube Shorts and bring in more views on their channel. With video content of only 60 seconds, you can now monetize YouTube Shorts and make easy money with your YouTube channel.
So, how can creators monetize their shorts if ads can’t be placed on them? What are the eligibility criteria for YouTube monetization? And how can small creators fund their channel using shorts? Our blog will delve into such tricky questions and more!
Table of Contents
What are YouTube Shorts?
YouTube Shorts are short videos similar to Instagram and Facebook stories where creators can share their creative video content. It’s a fun way for creators to express and share themselves on the platform. As a user, you can simply tap on these videos through the YouTube app on your smartphones and swipe through to view more videos.
To learn more about YouTube Shorts and how you can create these fun videos, read our blog.
Monetize your YouTube Shorts
Earlier, creators used YouTube to simply and share their videos to entertain their audience. Today, you can easily earn through YouTube and make a living as a full-time YouTuber. If you are new to the platform, start setting up a YouTube channel and building an audience for yourself.
YouTube monetization isn’t rocket science.
1. Eligibility Criteria For YouTube Monetization
- Once you meet the YouTube Partner Program criteria, you can monetize your channel easily.
- You should be a resident in any region where this program is available and have an active AdSense account.
- You would need either 1 K subscribers combined with 4 K watch hours in the last 1 year.
- Or you would require 1 K subscribers combined with 10 M short views in the last 90 days.
- More importantly, your videos shouldn’t break any community guidelines.
2. Predict Revenue Growth With Monetization
- YouTube will pool revenue for all creators and allocate funds based on their share of view count.
- YouTube will pay you 45% of the revenue attributed to your shorts – The remaining 55% will be retained by the platform.
- As commonly known, creators can also place ads on their videos.
- Additionally, you can also leverage YouTube premium subscription plan to earn more cash!
3. But What If You Are A Small Creator?
- You can join sponsorship and affiliate programs to increase your revenue.
- Apart from this, you can even sell branded merchandise via YouTube shopping.
- Finally, YouTube also empowers fans to fund their favorite creators through super thanks, super chat, super sticker, and channel membership!
- But even for fan funding, you would need 500 subscribers, 3 public posts, and either 3 M short views or 3 K watch hours within the last 90 days.
- If you have 20 K subscribers, you can join the “YouTube Shopping Affiliate Program” where you will promote other creators’ brands in your shorts.
- If you aren’t eligible for fan funding or YouTube Shopping Affiliate Program, then you can use Patreon support too – Donation platform for your fans!
4. Tips To Increase Views Or Watch Hours
- You can collaborate with trending YouTubers from your niche to increase engagement on your shorts.
- You can use YouTube Analytics through your YouTube Studio account to keep track of the number of views and no. of clicks you get on your Shorts.
- The Shorts report shows content trends, strategies, and tips to make your videos more entertaining.
If you don’t understand how views are counted on YouTube, check out how much money does YouTube pays for 1 million views.
Conclusion
YouTube is constantly updating its platform to serve creators in a better way. Recently, Youtube expanded its monetization criteria to more types of content that were earlier not a part of its policies. So take advantage of these new updates and let your creativity go wild on YouTube.
Frequently Asked Questions
Q.1 How do I turn on monetization?
- On mobile, go to the YouTube Studio app, navigate the bottom menu, and click the “Content” button.
- Select videos that you want to monetize, then click on the “edit” button.
- Finally, tap the “monetization” toggle bar and turn it on.
Q.2 How To SEO YouTube Shorts?
Here are tips to SEO optimize your YouTube shorts:
- Insert keywords in your channel description, shorts caption, and comments.
- Add relevant hashtags.
- Use trending songs. Users tend to find videos by songs, too.
- Be consistent and harness YouTube shorts analytics.
Q.3 Is YouTube Shorts successful?
YouTube shorts have grown by 135% annually since 2021. In fact, shorts receive 50 – 70 B views daily!
Q.4 Who Is the highest paid YouTuber?
Currently, it’s MrBeast (Jimmy Donaldson) who earns $54 million per year, making him the highest earner.
